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Achieving exponential user growth: Marketing in the new age
When I first read Andrew Chen’s essay on how the VP of Marketing role is changing into a role best described as ‘Growth Hacker’, I was sold after the first paragraph. While I disagree with some parts of his post … 
Posted in Marketing, Product, Startups
Tagged AirBnB, APIs, Craigslist, facebook, go to market strategy, growth hacker, startup, user growth, VP Marketing
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